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The IFL Watches Bulova Super Seville Mural is an aftermarket customization built on Bulova reference 96B440—not a factory Bulova edition. Its main draw is a hand-painted, graffiti-inspired dial; IFL says each dial is unique and the run is limited to 300 pieces worldwide. The distinction matters: IFL also discloses that it opened and modified the watch after its original retail purchase, and that Bulova did not perform, authorize or endorse the customization.
What is the IFL Bulova Super Seville Mural?
It is a custom watch from IFL Watches based on the Bulova Super Seville reference 96B440. IFL describes the dial as a collage of graffiti-inspired characters, symbols and colors drawing on New York City street art. The listing says each dial is different and identifies the edition as 300 pieces worldwide. Those are IFL’s product descriptions and edition claim, not independently verified findings. IFL’s product listing
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Scan for outdated or missing drivers - takes under a minuteDriver Scan →Repair Windows errors before they cause bigger problemsFix Now →Fix the driver behind crashes, sound loss and screen glitchesFind Drivers →The underlying Super Seville shape is part of the appeal: IFL lists a TV-shaped stainless-steel case, grooved bezel and integrated three-link bracelet, along with a sweeping seconds hand. The artwork makes this particular version visually unlike a standard dial, but the watch remains a customized Bulova-based piece rather than a new Bulova model.
What exactly did IFL change?
IFL is explicit about the watch’s aftermarket status. Its listing says, “This watch has been customized after original retail purchase.” It further states, “The original dial has been modified or replaced by IFL Watches,” and “The watch has been opened and modified by IFL Watches.” IFL adds: “The customization is not performed, authorized, or endorsed by the original manufacturer.” IFL Watches product page
#1 Best Overall
- Drawing inspiration from the incredible Bulova Super Seville Day-Date of the 1970s, the men's Bulova Super Seville merges retro aesthetics with state-of-the-art movement technology for a timeless modern appeal
- With versatility for every style, the gold- and silver-tone stainless steel 38mm case strikes a bold stance with a seamless silhouette created by the TV-shaped case transitioning into the integrated 3-link two-tone stainless steel bracelet, which features a push-button deployant clasp
- The new Bulova Super Seville is powered by our proprietary high-precision quartz Precisionist movement, a revolutionary 8-jewel quartz mechanism vibrating at a remarkable 262kHz, accurate to seconds per year with increased resistance to temperature changes, and with a smooth sweeping second hand
That disclosure is central to evaluating the Mural. The dial is not a factory Bulova design, and the work should not be read as a Bulova collaboration or endorsement. Buyers comparing it with an unmodified Super Seville should also verify who handles warranty claims and servicing; the available product details do not establish comparative warranty coverage.
How does the Mural compare with the standard Super Seville platform?
Bulova describes the broader Super Seville collection as a revival of a 1970s design, with a TV-shaped case and its proprietary Precisionist movement. Bulova says the movement uses a 262kHz quartz crystal, producing a fluid sweeping second hand and accuracy “to seconds per year.” That is Bulova’s collection-level description; it should not be treated as an independent measurement of this customized example. Bulova Super Seville collection
Rank #2
- ['- 38mm case strikes a bold stance with a seamless silhouette created by the TV-shaped case transitioning into the matching integrated 3-link stainless steel bracelet, which features a push-button deployant clasp.', '- An elegant, grooved coin edge bezel enhances the case and surrounds a flat sapphire crystal and its date magnifier.', '- The compelling dial is a verdant vertical brushed green, with polished gold-tone hands and indices and a date situated perfectly at 3 o'clock.', '- The new Bulova Super Seville is powered by our proprietary high-precision quartz Precisionist movement, a revolutionary 8-jewel quartz mechanism vibrating at a remarkable 262kHz, accurate to seconds per year with increased resistance to temperature changes, and with a smooth sweeping second hand.']
IFL’s listing names the base reference as 96B440 and its movement caliber as NM10. The distinction in naming matters: Bulova’s collection description explains the platform, while IFL provides the specific reference and caliber on its custom listing. Neither page establishes measured performance for this individual watch after customization.
IFL’s listed specifications
The following are specifications published on IFL’s UK product listing for the customized watch, not independent measurements or post-modification test results. IFL product specifications
Rank #3
- Drawing inspiration from the incredible Bulova Super Seville of the 1970s, the Super Seville Mini delivers classic aesthetics for timeless appeal
- With versatility for every wardrobe, the 25mm stainless steel case impresses with a seamless silhouette transitioning into the matching integrated 3-link stainless steel bracelet, which features a push-button deployant clasp
- Embrace an effortless elegance with the women's Bulova Super Seville Mini
| Specification | IFL listing |
|---|---|
| Base reference | Bulova 96B440 |
| Caliber | NM10 |
| Jewels | 8 |
| Frequency | 262,144 Hz |
| Case diameter | 37.5 mm |
| Lug width | 11 mm |
| Crystal | Sapphire |
| Case and bracelet material | Stainless steel |
| Water resistance | 3 bar (30 m) |
| Listed wrist-size range | 13.5–21 cm (5.3–8.3 in) |
| Power Reserve field | “Seconds per year accuracy” |
The listing’s “Power Reserve” field is worded “Seconds per year accuracy”; it is not a duration measurement and should not be interpreted as one. Although IFL lists 3 bar (30 m) water resistance, the official details do not establish independent water-resistance testing after the watch was opened and modified. No independent accuracy result is provided either.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Is the hand-painted dial a good reason to choose it?
The Mural is aimed at someone who wants a recognizable integrated-bracelet watch with a one-off-looking, colorful dial rather than the restrained appearance of a conventional Super Seville. IFL’s claim that no two dials are alike means a buyer should expect variation, not a precisely repeatable artwork. The product listing describes the motif and uniqueness but does not document the painting process or provide a way to select a particular dial composition.
Rank #4
- Bulova pays homage to the Chinese Zodiac with a captivating new limited edition of its iconic men's Super Seville timepiece
- Accentuated by a gold-tone stainless steel case with a grooved coin edge bezel and matching bracelet, the Year of the Horse is embodied by a layered dial with traditional Chinese colors of red and gold, bringing a rearing stallion to life surrounded by floral elements in a vibrant, dimensional show of artistry
The trade-off is that the customization changes the buying question. You are choosing the artwork and the customizer’s work as much as the Bulova base. Before purchasing a future restock or another example, useful checks include:
- Ask for clear photographs of the exact watch being sold, since IFL says the dials differ.
- Confirm which warranty applies to the movement and customization, and who will perform service.
- Ask whether water resistance was tested after modification and what documentation is supplied.
- Check that the reference and caliber on the listing match the specific watch offered.
Price and availability
On 2026-10-04, IFL’s EU listing displayed a price of €1,190 and marked the Mural “Sold Out,” with a back-in-stock waitlist. These are time-sensitive listing details, not a current stock guarantee; check IFL’s live product page for the latest availability and market-specific price.
Quick Recap
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
